Cashfree’s AI-powered Return to Origin (RTO) Intelligence reduces return orders and fraud by disabling Cash on Delivery for high-risk customers. Integrated with One-Click Checkout, it uses machine learning to predict RTO risk, improving delivery rates and reducing costs.
Smarter RTO risk prediction: Uses a machine learning model that goes beyond historical order count to improve the accuracy and precision of RTO risk assessment.
Enriched data inputs: Enhances model performance by combining customer phone numbers, shipping addresses, cart items, merchant transaction history, and 10+ other parameters.
Shipping provider integration: Connects with shipping partners such as Delhivery and Selloship to provide end-to-end order visibility, enabling more accurate risk prediction.